GroupM: Senior Graphic Designer- Egypt

About GroupM GroupM is WPPs media investment group and the worlds leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, and EssenceMediacom and cross-channel performance (GroupM Nexus), GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. The agencies that comprise GroupM are all global operations with leading market positions. The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading, innovation, and new communication services, to bring competitive advantage to our clients and our companies. For more information on GroupM, our agencies and WPP, please visit www.groupm.com and www.wpp.com Position Overview The Senior Graphic Designer will lead the creation of visually compelling designs that align with our brand and captivate audiences. They will mentor junior designers, collaborate with cross-functional teams, and bring innovative ideas to life. Three best things about the job: 1. Great exposure to the media and advertising industry and working with a team that is constantly striving for innovation and achieving creative excellence. 2. Youll work alongside talent from across GroupMs reputable agencies, like Mindshare, Wavemaker, and EssenceMediacom. This is a chance to merge a diverse set of ideas and practices into compelling content, offering a rich tapestry of perspectives, and learning opportunities. 3. This role puts you at the creative core of GroupM, a major player in the media industry. Youll be a part of a team that drives brand consistency and responds to social trends with innovative designs. This means your creative vision will directly influence campaigns and projects that have a broad regional reach. Key Responsibilities: Design and Creative Direction:

• Conceptualize and design a wide range of media assets, including digital ads, social media content, motion graphics, video overlays, print materials, and website visuals.
• Maintain and enhance brand consistency across all projects.
• Stay ahead of design trends and apply them creatively to meet the companys goals.

Leadership and Mentorship:

• Guide and mentor junior designers, fostering professional growth and ensuring the team delivers high-quality work.
• Provide constructive feedback and oversee revisions to achieve the best results.

Collaboration:

• Work closely with marketing, video production, editorial, and development teams to deliver cohesive designs that support campaigns and projects.
• Collaborate with clients or stakeholders to understand their vision and ensure designs meet their objectives.

Creative Innovation:

• Experiment with new tools, techniques, and design methods to elevate the companys visual storytelling capabilities.
• Propose creative solutions that address challenges or improve processes.

Quality Control:

• Review and refine creative outputs, ensuring all designs and animations meet the highest standards of quality and innovation. Key Skills Experience:

• Bachelors degree in graphic design, Fine Arts, or related fields is preferred.
• Minimum 4-5 years of relevant experience in graphic design and motion graphics within a dynamic agency environment.
• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, After Effects, Cinema 4D or Blender.
• Strong understanding of design principles, typography, color theory, and motion graphics.
• Deep familiarity with social media platforms and their unique features. Ability to tailor and optimize creatives specifically for each platform, leveraging platform-specific functionalities to enhance engagement and effectiveness.
• Familiarity with AI-driven design tools and techniques is highly desirable. Knowledge in this area will be considered a significant bonus, as it is increasingly integral to innovative content creation and automation processes.
• Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.